{"product_id":"bu-soft-paddle-tail-swimbait-shrimp-scent-ribbed-shad-bass-lure","title":"B\u0026U Paddle Tail Swimbait – Shrimp Scent Ribbed Shad Bass Lure","description":"\n\u003ch2\u003eB\u0026amp;U Soft Plastic Paddle Tail Swimbait – Ribbed Shad Bass Fishing Lure\u003c\/h2\u003e\n\u003cp\u003eStep up your soft bait game with the \u003cstrong\u003eB\u0026amp;U Paddle Tail Swimbait\u003c\/strong\u003e. Crafted from premium soft plastic with a built-in \u003cstrong\u003eshrimp scent\u003c\/strong\u003e and deep ribbed body texture, this lure mimics the natural swimming motion of a shad or baitfish — irresistible to bass, perch, zander, and pike. Whether you're fishing a lake, river, reservoir, ocean beach, or rocky shoreline, this versatile swimbait delivers results.\u003c\/p\u003e\n\n\u003ch3\u003eKey Features\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003e\n\u003cstrong\u003ePaddle Tail Action:\u003c\/strong\u003e The wide paddle tail creates a lifelike, thumping swim action that triggers aggressive strikes from predatory fish.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eShrimp Scent Infused:\u003c\/strong\u003e Built-in attractant scent encourages fish to hold on longer, giving you more time to set the hook.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eRibbed Shad Body:\u003c\/strong\u003e Deep ribbing displaces water and vibrates at low speeds, keeping predators interested even during a slow retrieve.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eVersatile Use:\u003c\/strong\u003e Effective across a wide range of fishing environments — lakes, rivers, reservoirs, ponds, streams, ocean beaches, ocean rocks, and boat fishing.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eTarget Species:\u003c\/strong\u003e Bass, perch, zander, pike, and other predatory freshwater and inshore species.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eNo Electronics, No Luminous Components:\u003c\/strong\u003e Pure mechanical action — no batteries or special rigging required.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eNo High-Concern Chemicals:\u003c\/strong\u003e Made with angler and environment in mind.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eSpecifications\u003c\/h3\u003e\n\u003ctable\u003e\n  \u003ctr\u003e\n\u003ctd\u003e\u003cstrong\u003eBrand\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003eB\u0026amp;U\u003c\/td\u003e\n\u003c\/tr\u003e\n  \u003ctr\u003e\n\u003ctd\u003e\u003cstrong\u003eType\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003eSoft Bait \/ Swimbait\u003c\/td\u003e\n\u003c\/tr\u003e\n  \u003ctr\u003e\n\u003ctd\u003e\u003cstrong\u003eScent\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003eShrimp\u003c\/td\u003e\n\u003c\/tr\u003e\n  \u003ctr\u003e\n\u003ctd\u003e\u003cstrong\u003eQuantity\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003e1 piece\u003c\/td\u003e\n\u003c\/tr\u003e\n  \u003ctr\u003e\n\u003ctd\u003e\u003cstrong\u003eTarget Species\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003eBass, Perch, Zander, Pike\u003c\/td\u003e\n\u003c\/tr\u003e\n  \u003ctr\u003e\n\u003ctd\u003e\u003cstrong\u003eFishing Positions\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003eLake, River, Reservoir, Pond, Stream, Ocean Beach, Ocean Rock, Ocean Boat, Managed Fisheries\u003c\/td\u003e\n\u003c\/tr\u003e\n  \u003ctr\u003e\n\u003ctd\u003e\u003cstrong\u003eCountry of Origin\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003eMade in China (Mainland)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/table\u003e\n\n\u003ch3\u003eExplore More B\u0026amp;U Lures\u003c\/h3\u003e\n\u003cp\u003eComplete your tackle box with other top-performing B\u0026amp;U baits:\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003e\u003ca href=\"\/products\/bu-sinking-minnow-lure-29mm-2-8g-bass-pike-trout-wobbler\"\u003eB\u0026amp;U Sinking Minnow Lure 29mm 2.8g – Bass Pike Trout Wobbler\u003c\/a\u003e\u003c\/li\u003e\n  \u003cli\u003e\u003ca href=\"\/products\/bu-soft-crawfish-bass-fishing-lure-salted-craw-bait-5-pack\"\u003eB\u0026amp;U Soft Crawfish Bass Lure – Salted Craw Bait 5 Pack\u003c\/a\u003e\u003c\/li\u003e\n  \u003cli\u003e\u003ca href=\"\/products\/soft-shad-t-tail-fishing-lures-6-5cm-pike-zander-3d-eyes-6-pack\"\u003eB\u0026amp;U Soft Shad T-Tail Lures 6.5cm Pike Zander 3D Eyes – 6 Pack\u003c\/a\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eLearn more: \u003ca href=\"https:\/\/medlineplus.gov\/benefitsofexercise.html\" target=\"_blank\" rel=\"noopener\"\u003eMedlinePlus on the benefits of exercise\u003c\/a\u003e\u003c\/p\u003e\n\u003ch3\u003eFrequently Asked Questions\u003c\/h3\u003e\n\u003ch4\u003eQ: What fish species can I target with this paddle tail swimbait?\u003c\/h4\u003e\n\u003cp\u003eA: The B\u0026amp;U Paddle Tail Swimbait is designed to attract a wide range of predatory species including bass, perch, zander, and pike. Its realistic shad profile and shrimp scent make it effective in both freshwater and inshore saltwater environments.\u003c\/p\u003e\n\u003ch4\u003eQ: How should I rig this soft plastic swimbait?\u003c\/h4\u003e\n\u003cp\u003eA: This ribbed shad swimbait is compatible with standard soft bait rigs including a weighted swimbait hook, Texas rig, or jig head. Choose your hook and weight based on depth and water conditions for optimal paddle tail action.\u003c\/p\u003e\n\u003ch4\u003eQ: Is this lure suitable for both freshwater and saltwater fishing?\u003c\/h4\u003e\n\u003cp\u003eA: Yes! The B\u0026amp;U Paddle Tail Swimbait is versatile enough for lakes, rivers, reservoirs, ponds, streams, ocean beaches, ocean rock fishing, and boat fishing — making it an excellent all-round addition to any angler's tackle box.\u003c\/p\u003e\n\u003c!-- production-packaging-notice --\u003e\n\u003ch3\u003eProduction \u0026amp; Packaging Notice\u003c\/h3\u003e\n\u003cp\u003eTo maintain high stock availability and fast shipping times, our items are sourced from multiple verified manufacturing facilities. While the core quality, materials, and product specifications remain identical, you may notice slight variations in the packaging design, manufacturing origin, or the wording of the printed instructions.\u003c\/p\u003e\n\u003cscript type=\"application\/ld+json\"\u003e{\"@context\": \"https:\/\/schema.org\", \"@type\": \"FAQPage\", \"mainEntity\": [{\"@type\": \"Question\", \"name\": \"What fish species can I target with this paddle tail swimbait?\", \"acceptedAnswer\": {\"@type\": \"Answer\", \"text\": \"The B\u0026amp;U Paddle Tail Swimbait is designed to attract a wide range of predatory species including bass, perch, zander, and pike. Its realistic shad profile and shrimp scent make it effective in both freshwater and inshore saltwater environments.\"}}, {\"@type\": \"Question\", \"name\": \"How should I rig this soft plastic swimbait?\", \"acceptedAnswer\": {\"@type\": \"Answer\", \"text\": \"This ribbed shad swimbait is compatible with standard soft bait rigs including a weighted swimbait hook, Texas rig, or jig head. Choose your hook and weight based on depth and water conditions for optimal paddle tail action.\"}}, {\"@type\": \"Question\", \"name\": \"Is this lure suitable for both freshwater and saltwater fishing?\", \"acceptedAnswer\": {\"@type\": \"Answer\", \"text\": \"Yes! The B\u0026amp;U Paddle Tail Swimbait is versatile enough for lakes, rivers, reservoirs, ponds, streams, ocean beaches, ocean rock fishing, and boat fishing — making it an excellent all-round addition to any angler's tackle box.\"}}]}\u003c\/script\u003e\n\u003cscript type=\"application\/ld+json\"\u003e{\"@context\": \"https:\/\/schema.org\", \"@type\": \"BreadcrumbList\", \"itemListElement\": [{\"@type\": \"ListItem\", \"position\": 1, \"name\": \"Home\", \"item\": \"https:\/\/fzefzx-nb.myshopify.com\/\"}, {\"@type\": \"ListItem\", \"position\": 2, \"name\": \"Home page\", \"item\": \"https:\/\/fzefzx-nb.myshopify.com\/collections\/frontpage\"}, {\"@type\": \"ListItem\", \"position\": 3, \"name\": \"B\u0026U Paddle Tail Swimbait – Shrimp Scent Ribbed Shad Bass Lure\", \"item\": \"https:\/\/fzefzx-nb.myshopify.com\/products\/bu-soft-paddle-tail-swimbait-shrimp-scent-ribbed-shad-bass-lure\"}]}\u003c\/script\u003e","brand":"P3","offers":[{"title":"light yellow \/ 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